Listen: there are three types of music videos.
- Expensive Monsters, made by pop stars and rappers, and these videos have budgets bigger than the gross national product of Paraguay.
- Shoestring Specials, shot on your buddies iPhone and edited by Carl, who dropped out of UCLA film school but still has his subscription to the Adobe Creative Suite, so you pay him in beer.
- Obscure Weirdness, where all the wild things live.
It’s the obscure stuff that’s the most fun, because you never know what you’ll find. Sometimes it will be gross, or lame, or shocking. But other times, it’s like finding buried treasure without a pirate map.
Here’s what I just saw. Take a look and a listen.
It’s silly and stupid, right? But also brilliant. So maybe stupidly brilliant.
The sets and costumes are COMPLETELY SPOT-ON, like they bribed the night shift guy at Paramount–maybe he’s a cousin of Carl’s.
I’m loving the actor’s facial expressions, which are perfect, especially when he’s playing Data.
So: I’m required by law to like this. It’s creative, and a lot more fun than watching your average music video from a Far Too Serious Pop Star.
VERDICT: Give us more of these.