Blake Snyder – Page 2 – The Red Pen of Doom

SWITCH

by Camryn Rhys

Alexandra popped a steaming potsticker into her mouth and bit down. The crisp bottom skin gave way and thick, salty pork stuffing spilled (“thick, salty pork stuffing spilled” is a whole lotta modifiers and alliteration) salty pork spilled onto her tongue. She waited for the spicy heat of the sriracha to start burning up the back of her throat, but it didn’t come. Chewing, chewing, chewing, and no heat. Without a thought, she plucked the skillet from the heat and dumped the rest of the plump, white puffs into the trash. with a sliding sizzle (More alliteration brought to you by the letter S, which is too much for the same paragraph)

She snapped (snapped is bitchy) turned around, coming face to face with the new prep cook, Marcus, who waited on her response. His brown eyes round (I believe most eyes are round instead of square ), he stared back in unblinking silence. Lexi (Hold up: is this a new character, or the same one? Let’s pick a first name for the heroine and stick with it) slammed the skillet onto a cold burner and sucked in what she hoped was a menacing breath.

“How much hot sauce did you use? Precisely.”

Marcus stammered,. He picked up the wrinkled, hand-scribbled (Do people scribble with toes or put notecards in their laser printer?) notecard, and skimmed it. (Three commas in that little sentence is maybe three commas too many. Two short sentence with no commas is better.) “I followed the recipe.”

“You eyeballed it.” She drew closer to him, suddenly aware of how much she towered over his willowy frame. (Wait, is this a little kid, a student? I did not sign up to read LOLITA meets HELL’S KITCHEN) A quick twinge (Of what, chest pain?) almost made her back off, but Fiona’s words rang in her ears: hHow can you teach these kids if you don’t come down on them? How like Fiona (Who is Fiona?) to encourage beating someone into submission. Channel your inner Domme, honey. Easier said than done.

Notes from the Red Pen of Doom

There’s a deep connection between food and sensuality, so even a giant Swede like me can understand where Camryn is going with the whole foodie-romance thing. While Camryn the Rhys is a great writer and a good friend, I will resist the urge to go easy on her. She’s the female version of Batman — she can take it.

It’s well done. Nice mix of action, description and dialogue. Emotions also come through clearly.

Camryn can clearly write.

I like the idea of food and romance. Great. And the setup of this heroine — Alexandra or Lexi, whichever name you want to go with — is fine for a romance.

Little things threw me off, especially the kid thing. Do I want to picture a towering teacher being all mean to a scared little student? No. Lexi doesn’t seem sympathetic.

We need to see her save the cat, as Blake Snyder says, before we see her be this snappy and unpleasant.

But forget the little things. Let’s think about the big things for a bit.

Page one is the beginning. How is this character going to change on the page that says THE END?

My wild guess is that she’ll still be tough, if not dominant. That she won’t change that core part of her personality.

Maybe I’m wrong. Maybe she flips, and becomes kind in the kitchen and elsewhere after realizing that she put thousands of high school students and ex-lovers in therapy. Maybe she becomes a nun in Tibet after reading a biography of Mother Theresa.

I do know this: whatever genre the story may be, the best stories make characters take long, interesting journeys. Not as tourists snapping photos. As people.

For any romance, the ending is up, right? Two lovers get together.

So for a big journey, the hero or heroine should be alone and unloved on page 1.

And if we’re doing a foodie-romance, the end has the hero or heroine eating delicious food with a yummy love affair cooking on the front burner. Let’s think of the biggest possible journey: if the end is her being in control, in love and in touch with all her senses, then Page 1 should start with her being alone, afraid and out of touch with her senses.

So: I’d like to see this Lexi change and learn and grow. Is this a flat character that goes on a series of romps, or is there a real journey? Page one is where that journey starts.

What if the person on Page 1 lost their sense of smell and taste in an accident, and had to rediscover cooking and kissing and all of that? Hmm. That would be a big journey, wouldn’t it?

The Verdict: Good writer, good writing. I worry about the head fake toward LOLITA meets HELL’S KITCHEN, and I want to see Alexandra/Lexi/Fiona or whoever actually change and grow from Page 1 to THE END.

Those nine words are magic.

And those words help sell 5.842 gazillion miles of barbed wire back in the late 1800s, when the West was still wild and there weren’t handy trees or stones to make fences.

Light as air, strong as whiskey, cheap as dirt – I’ll remember that for days. Forever, maybe.

It’s honed down to perfection. Nine words, and not a one is wasted.

barbed wire — A little strand of steel with a twist and BOOM, you are golden. Photo by Guy Bergstrom.

In the five seconds it takes to hear those words, or read them, you’re sold.

Writers struggle with those first five seconds.

What’s the best way for a reporter to convince the city editor put a story on A1 instead of buried next to the obituaries on B15?
How can you sum up a 100,000 novel in a single page – or a single sentence?
When a magazine editor is buried with pitches, how does yours stand out from the slush pile?
What should a screenwriter say about his script while riding in an elevator for 30 seconds with Steven Spielberg?

Science shows us secrets

Here comes the science: people make up their mind about you – or your writing – in the first five seconds.

Viscerally. Unconsciously.

Their little reptile brains see your face or your words and make a split decision.

Later on, our oversized frontal lobes justify that snap judgment.

It’s not a rational thing. I’ve seen the science. Go read BLINK by Malcolm Gladwell. (Go on, read it. I’ll be over here, drinking Belgian ale.)

Different researchers testing for different things found the same result.

The first five seconds of a job interview determines whether you get it
The first five ticks of the clock during a professor’s first lecture of the semester, with the sound turned off, can be used to predict exactly how students will rate that professor.
A quick glance – less than – at two candidate mug shots will predict who will win the race. This works with adults or five-year-olds. Mug shots. No names. No parties. The shape of the face.

This last result fascinated me. Researchers had people glance at those mugs, then rate the candidates on attractiveness, intelligence, competence and whatnot.

They thought attractiveness would matter.Nope. They thought race and sex and age would matter. Nope.

Competence was the only thing related to the eventual winner.

This makes sense. If somebody’s attacking your village, you don’t pick Nerdy McNerdy as the leader of the defense. Brains without brawn won’t work.

You don’t pick Miss America to lead the troops into battle, either, because she’ll simply be nice to look at while you all get slaughterd.

And you don’t pick Mr. Neanderthal, tough but stupid.

Who do you want? Somebody who looks competent – tough but smart. A Clint Eastwood, somebody who looked like he knew what the hell he was doing.

Hold it out and squint

Alright, you’re already thinking of the Greatest Squinty Eyed Tough Guy in Movies, so remember this rule: Hold it out and squint.

Hold out your first page of your text and squint.

Is it a sea of gray?

Is there a photo or graphic? Are all the paragraphs the same length? Do you have any subheads or anything to break up the text?

Now, this doesn’t work for certain things. You can’t have photos and whatnot in screenplays or manuscripts.

Later on, though, it will make or break you.

When you go to rent a movie (yes, I know Blockbuster is dead to you and it’s all Netflix now, so pretend you’re clicking away with Mr. Mouse), you make decisions in far less than five seconds. You glance at the front cover and move on.

Same thing with books. Glance and move. Glance and move.

Maybe you pick a book up and read the text. What makes you pick it up? Images first. Maybe a good title. Glance and move.

That’s why the Squint Test is so important.

Think about movie posters with too much going on. When you squint, you don’t know what’s what.They’ve got the star and the co-star and seven different sidekicks in there, plus the villain and two random thugs. It’s a mess.

Less is more. Simple works best.

The poster for JAWS is perfect: a pretty young woman swimming along and a giant invincible shark roaring out of the depths of the ocean. It doesn’t get any more primal than that. We need the shark and a pretty girl. That’s it.

jaws movie poster — The JAWS movie poster is classic, and will always be classic, because it is simple and brutal and seven separate types of awesome. Steven the Spielberg, stick with this movie thing — you have talent.

Putting this knowledge to evil use

Our conscious brains aren’t really running the show. We’re like a mouse riding on top of an elephant, sometimes biting the elephants ear to go left or right.

How can we writers use that knowledge?

Tap into the reptile part of our brains. Go for the gut.

Blake Snyder hit this idea with his Hammer of Truth in SAVE THE CAT when he demolished the conventional wisdom of genres.

JAWS isn’t a horror movie. ALIEN isn’t a sci-fi movie. FATAL ATTRACTION isn’t a domestic drama. All three are the same story, the same primal threat: there’s a monster in the house. You can’t get away. Either you fight it and kill it, or it eats you.

Hollywood screenwriters are masters of the first five seconds. Fire up the google and check out “loglines” to see how they sum up a movie in a sentence. They make writers of novels look like silly chatterboxes. Think you’re being hip with a one-page synopsis instead of five pages? Hollywood laughs at a full page of text. One sentence, buddy.

Can you do it in a sentence?

How about nine words?

Copywriters are also world-class at those first five seconds. Visit copyblogger and soak up their wisdom. DO IT NOW.

The best five-second pitches — whether it’s a headline for a newspaper story, a poster for a movie or a pitch for a novel — tap into those primal needs and instincts that Blake Snyder talks about.

Survival vs. death. Love vs. loss.

You know what the stakes are. Instantly. Not 30 seconds into it. Not 15 seconds after learning about the when and where and who. You see what’s at stake, right away.

Here are four words: COMET WILL DESTROY EARTH.

That’s a newspaper story everybody will read. Everybody. It’s a movie people saw twice (ARMAGEDDON and DEEP IMPACT).

Part of the secret seems to what’s missing: the hero. You don’t hear a damn thing about the hero after you’ve boiled it all down, do you? Screw the hero. Heroes are plain vanilla and boring. The best ones, the ones that hook us, talk about the bad guy: the alien, the shark, the comet. Hmm. Maybe there’s a reason for that. But that’s a post for another day.