Music videos tend to come in a few generic flavors: (a) pop divas singing with backup-dancers, (b) boy bands singing while serving as their own backup dancers and (c) rockers howling while they sort of dance. For variety, musicians sometimes (d) try to get deep and artsy by filming their video in black-and-white. Whoa.
Truly different music videos are rare.
The exception: 30 SECONDS TO MARS rocks at almost every music video they do, but that’s because Jared Leto is a legit Hollywood actor who knows how to make big honking movies, much less short films. The man has an Oscar and such.
So whatever you think of Iggy, she does put effort into her music videos. FANCY was a nice riff on the movie CLUELESS, and now she pays homage (hipsters: go fight about how to pronounce that word) to the classic KILL BILL movies.
This is all good movie-music karma, since KILL BILL has one of the most epic soundtracks of all time.