Long is the enemy of all that is funny and good.

Writing long will suck the life out of your words and ideas. Embrace short and pithy. Hug the glory of writing short tightly to your bosum, even if you’re not sure where your bosum may be, or if the FCC will fine you for using that word on the Series of Tubes.

Take photo memes, which are really one-liners with an illustration. They’re boiled down and refined, without a word wasted. That’s why they work. Extra verbiage would drown the funny.