Tag Archives: Social media
PR case studies – OK, you’re doing it right
For two years or whatever, I blogged three times a week about publicity, speechwriting, public relations and scandals for The New York Times’about.com. If you are an author, actor, director, politician, professional athlete, rock star, user of social media or otherwise … Continue reading
You’re doing it wrong: press releases and press conferences are usually Bad Ideas
For two years or whatever, I blogged three times a week about publicity, speechwriting, public relations and scandals for The New York Times’about.com. If you are an author, actor, director, politician, professional athlete, rock star, user of social media or otherwise … Continue reading
Handling bad news, making your message sticky and other penmonkey tricks
For two years or whatever, I blogged three times a week about publicity, speechwriting, public relations and scandals for The New York Times’about.com. If you are an author, actor, director, politician, professional athlete, rock star, user of social media or otherwise … Continue reading
Top 10 Myths about Publicity and Public Relations
For two years or whatever, I blogged three times a week about publicity, speechwriting, public relations and scandals for The New York Times’about.com. If you are an author, actor, director, politician, professional athlete, rock star, user of social media or otherwise … Continue reading
Social media and social networking ARE NOT THE SAME THING
For two years or whatever, I blogged three times a week about publicity, speechwriting, public relations and scandals for The New York Times’ about.com. IT WAS INTERESTING. Also, I got checks every month from The New York-Frigging Times, which, as a journalism major, is … Continue reading
Filed under 7 Media Strategy Saturday, Viral media math
What’s happening with social media?
Myspace is dead, and may never be revived, despite the techno-powers of Justin Timberlake. LinkedIn, in my humble opinion, sucks like Electrolux. Facebook is for friends and family, not networking and marketing. Also, while the Twitter is rising up to swallow … Continue reading
Writers: social media is a tool — not a magic bullet
Every novelist, journalist and aspiring writer I know is all over social media. They’ve got a blog and a Twitter account, or a Tumblr and a Facebook page. Or they have all four, plus three things that are so bleeding … Continue reading









