Tag Archives: Film

7 reasons why music videos possess tremendous power

This is about why lectures never work, poetry is powerful, even instrumental music can make you cry and the humble, silly music video can be one of the most devastating weapons of persuasion and change on this little rock orbiting a ginormous burning ball of nuclear fusion and fire.

1) Lectures never work

If you have a toddler, or a teenager, or are married, you are well aware of this fact.

Lectures are basically journalism, writing or speaking to inform. If your purpose is to persuade, journalism and lectures won’t do the job.

It’s common to hear, “If I just had more TIME to explain the facts, they’d understand and agree with me.”

No. The longer you stretch out a lecture or bit of journalism, the more bored and hostile your audience will become. Because structurally, writing and speaking to inform is a horrible format for anything of length and not designed to persuade at all. (Related: Why the Inverted Pyramid must DIE) Continue reading

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Filed under 2 Music Video Monday

Four killer trailers for the best movies of 2015

Never have I been this stoked about so many monstrous movies coming at us in a single year.

And I’m skipping a few that look good.

Here are the four biggest films that I would crawl through glass to see three different times.

May 1 = AVENGERS 2: AGE OF ULTRON

May 15 = MAD MAX: FURY ROAD

November 6 = SPECTRE

December 18 = STAR WARS: THE FORCE AWAKENS

More posts for your amusement or education:

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This is Guy Bergstrom the writer, not the Guy Bergstrom in Stockholm or the guy in Minnesota who sells real estate or whatever. Separate guys. Kthxbai.

Guy Bergstrom. Photo by Suhyoon Cho.

Reformed journalist. Scribbler of speeches and whatnot. Represented by Jill Marr of the Sandra Dijkstra Literary Agency.

2 Comments

by | April 21, 2015 · 6:06 am

PACER is an awe-inspiring short film

This is technically amazing, tremendously entertaining and five buckets of awesomesauce. Give us moar moar MOAR.

Also, happy Friday! What is up with your bad selves? Hit me in the comments. I’ve been crazy busy and will finally have time this weekend. :)

friday high five

More posts for your amusement and possible education:

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This is Guy Bergstrom the writer, not the Guy Bergstrom in Stockholm or the guy in Minnesota who sells real estate or whatever. Separate guys. Kthxbai.

Guy Bergstrom. Photo by Suhyoon Cho.

Reformed journalist. Scribbler of speeches and whatnot. Represented by Jill Marr of the Sandra Dijkstra Literary Agency.

4 Comments

by | April 3, 2015 · 1:33 pm

Introducing the Honda HR-V Selfie Edition

The real joke is this: A shocking number of people would buy this car. The Kanye-Kardashian clan alone could keep Honda’s assembly lines running for a decade.

More posts for your amusement and possible education:

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This is Guy Bergstrom the writer, not the Guy Bergstrom in Stockholm or the guy in Minnesota who sells real estate or whatever. Separate guys. Kthxbai.

Guy Bergstrom. Photo by Suhyoon Cho.

Reformed journalist. Scribbler of speeches and whatnot. Represented by Jill Marr of the Sandra Dijkstra Literary Agency.

2 Comments

Filed under Muffin chokers

Just the world, the galaxy and the universe set to music

Illusion of Lights: A Journey into the Unseen from Goldpaint Photography on Vimeo.

So this man and his wife quit their jobs, sold every possession and went on the road to shoot epic videos.

Not gritty urban scenes or dogs shaking water off them in slow motion. Nope.

They’re shooting the world, the galaxy and the universe, using a camera rig that (a) shoots all night while (b) changing the shot and (c) switching how you see things, forever.

Kudos to you, Brad and Marci Goldpaint. Give us moar moar MOAR.

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This is Guy Bergstrom the writer, not the Guy Bergstrom in Stockholm or the guy in Minnesota who sells real estate or whatever. Separate guys. Kthxbai.

Guy Bergstrom. Photo by Suhyoon Cho.

Reformed journalist. Scribbler of speeches and whatnot. Represented by Jill Marr of the Sandra Dijkstra Literary Agency.

4 Comments

Filed under 2 Music Video Monday

Meanwhile, in Russia

So this is an actual sport, and yes, that’s Vladimir Putin’s daughter dancing like it’s 1985.

Back in 1980’s, competitive aerobics was a big thing for about two seconds right when when Sylvester Stallone (5’10”) pretended he could beat up Swedish studmuffin Dolph Lundgren (6’5) in a big U.S.vs. Russia stand-in for the Cold War.

In 1987, Crystal Light had national championships in team aerobic dancing, and folks on the interwebs make fun of it today. I probably have shown people clips from back then. Yet this new Russian video made me take a second look. You should, too.

See? The American version, sure, we can say it’s seems silly now, but those men and women actually could dance and did hard physical stuff that was entertaining. They didn’t repeat themselves over and over like Putin’s daughter kicking sideways before doing the whole Throw the Cheerleader in the Air and Catch Her trick seventeen times. Difficult? Yeah. Impressive? Maybe twice.

So in the battle of Cheesy Aerobic Dance Sports Similar to Ice Skating in that Only Judges Can Know Who Wins, you have to give this round to the Americans. (Yes, ice skating is not a sport, even though it is hard. Neither is bodybuilding, even though it is hard, too. The more audiences are clueless about who wins until judges reveal the answer, the more it’s like a reality show where producers are pulling all the strings and you get scandals were judges are bribed to pick the right winners.)

What’s the verdict with U.S. vs. Russia competitive aerobics? We did it first and we did it better, even if Russia’s president has his daughter involved or not.*

What other strange sport-like objects deserve scrutiny? Hit me in the comments or the Twitter.

*Maybe if he showed up at halftime, shirtless and riding a tiger, the score would be closer.

Note: updated post after putting up wrong second video. 

More posts for your amusement and possible education:

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This is Guy Bergstrom the writer, not the Guy Bergstrom in Stockholm or the guy in Minnesota who sells real estate or whatever. Separate guys. Kthxbai.

Guy Bergstrom. Photo by Suhyoon Cho.

Reformed journalist. Scribbler of speeches and whatnot. Wrote a thriller that won some award and is represented by Jill Marr of the Sandra Dijkstra Literary Agency.

2 Comments

Filed under Animals, monsters and monstrous animals, Muffin chokers

Golden retriever destroys obedience course, wins Interwebs

This is funny, sure. But the Series of Tubes is packed with funny little things involving dogs, cats and kids with painted faces at county fairs who like turtles.

Let’s dissect this little piece of film to see what makes it work.

First, there are no words getting in the way of the images. This isn’t a PowerPoint slideshow. Nobody has to explain the joke, and it actually works better than English speakers like me have no idea what the announcer or anybody is saying, though it would not shock me if this is Scandanavian, if not Swedish, and make me have a sad for not speaking Swedish.

Second, there’s actually a structure to it, despite being so short. There are two setups before we get to the payoff, two different dogs doing the right thing, and ignoring all the food and chew toys, before the last dog decides obedience courses are a free buffet.

Third, the Benny Hill music makes it all work. Right when the setups are over and we get our payoff, the music puts you right there, and the golden retriever rewards us, not once or twice, but again and again, going after every treat in sight and ignoring all commands.

This snippet of moving pictures gives us the biggest possible gap between expectation (obedience) and result (chaos).

Well done, whoever edited this. Give us more.

More posts for your amusement and possible education:

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This is Guy Bergstrom the writer, not the Guy Bergstrom in Stockholm or the guy in Minnesota who sells real estate or whatever. Separate guys. Kthxbai.

Guy Bergstrom. Photo by Suhyoon Cho.

Reformed journalist. Scribbler of speeches and whatnot. Wrote a thriller that won some award and is represented by Jill Marr of the Sandra Dijkstra Literary Agency.

1 Comment

by | November 21, 2014 · 12:56 pm