For two years or whatever, I blogged three times a week about publicity, speechwriting, public relations and scandals for The New York Times’about.com. If you are an author, actor, director, politician, professional athlete, rock star, user of social media or otherwise in the public eye, THESE POSTS ARE USEFUL TO YOU. If you live in an ice cave, you can safely ignore all this stuff and go back to tanning that elk hide.
Why reporters HATE press releases
‘I Want a Press Release’ is Often Wrong
Why Reaching Your Audience Takes More than a Single Press Release
Why A Story Kit Is Often Smarter Than A Single Media Product
Why you should avoid holding press conferences FOREVER AND EVER
When To Hold A Press Conference – And When Not To
Avoiding Big Problems with Press Conferences
Preparing For A Successful Press Conference: Planning And Practice, Location And Length
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Guy – Photo by Suhyoon Cho
Reformed journalist. Scribbler of speeches and whatnot. Wrote a thriller that was a finalist for some award.
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